Privacy Policy

Effective Date: January 1, 2026

At El Cerro Dental ("we," "our," or "us"), we are committed to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how information is collected, used, disclosed, and protected when you visit our website, contact our office, schedule appointments, or interact with our services.

El Cerro Dental
300 El Cerro Blvd, Suite C
Danville, CA 94526
Phone: (925) 837-8564
Website: https://elcerrodental.com

Information We Collect

We may collect information you voluntarily provide, including:

  • Name
  • Phone number
  • Email address
  • Mailing address
  • Appointment requests
  • Insurance information submitted through forms
  • Information provided through contact forms or online scheduling requests

We may also automatically collect certain information when you visit our website, including:

  • IP address
  • Browser type
  • Device information
  • Pages visited
  • Referral source
  • Website usage statistics
  • Cookie and tracking data

How We Use Your Information

We may use information collected to:

  • Schedule and manage appointments
  • Respond to inquiries
  • Provide dental services
  • Improve website functionality and user experience
  • Communicate regarding appointments, reminders, or office updates
  • Comply with legal and regulatory requirements
  • Analyze website performance and marketing effectiveness

SMS and Text Messaging Communications

If you provide your mobile phone number, you may receive appointment reminders, scheduling communications, office updates, or other customer care messages.

Message frequency may vary.

Message and data rates may apply.

You may opt out at any time by replying:

STOP

For assistance, reply:

HELP

Consent to receive text messages is not a condition of receiving treatment.

Cookies and Tracking Technologies

Our website may use cookies, analytics tools, and similar technologies to enhance user experience and understand website performance.

Cookies may be used to:

  • Remember user preferences
  • Measure website traffic
  • Analyze visitor behavior
  • Improve website functionality

You may disable cookies through your browser settings; however, some website features may not function properly.

Google Analytics and Advertising Technologies

Our website may use services such as:

  • Google Analytics
  • Google Ads
  • Google Business Profile integrations
  • Remarketing technologies
  • Conversion tracking tools

These services may collect information about your interaction with our website and online advertisements.

To learn more about Google's privacy practices, visit:

https://policies.google.com/privacy

Sharing of Information

We do not sell your personal information.

We may share information with trusted service providers who assist in operating our website, scheduling systems, marketing services, or business operations.

Information may also be disclosed when required by law, court order, legal process, or governmental request.

HIPAA Notice

Information submitted through this website is not intended to replace direct communication with our office.

Protected Health Information (PHI) is governed by applicable federal and state healthcare privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA).

Any healthcare information collected during treatment is handled according to our separate Notice of Privacy Practices.

Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no internet transmission or electronic storage method can be guaranteed to be completely secure.

California Privacy Rights

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Subject to applicable legal limitations, California residents may have the right to:

Right to Know

Request information regarding:

  • Categories of personal information collected
  • Sources of information collected
  • Business purposes for collection
  • Categories of third parties receiving information

Right to Delete

Request deletion of certain personal information collected from you.

Right to Correct

Request correction of inaccurate personal information.

Right to Limit Use of Sensitive Personal Information

Request limitations on the use of sensitive personal information where applicable.

Right to Non-Discrimination

You will not be discriminated against for exercising your California privacy rights.

Exercising Your Rights

To submit a privacy-related request, contact:

El Cerro Dental
300 El Cerro Blvd, Suite C
Danville, CA 94526

Phone: (925) 837-8564

We may need to verify your identity before responding to certain requests.

Do Not Track Signals

Some web browsers may transmit "Do Not Track" signals. Because there is currently no universally accepted standard for responding to these signals, our website may not respond to them.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites.

We encourage users to review the privacy policies of any third-party sites they visit.

Children's Privacy

Our website is not intended for children under the age of 13.

We do not knowingly collect personal information from children through our website without appropriate parental consent.

Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time.

Changes become effective upon posting to this page. We encourage visitors to review this policy periodically.

Contact Us

If you have questions regarding this Privacy Policy or your privacy rights, please contact:

El Cerro Dental
300 El Cerro Blvd, Suite C
Danville, CA 94526
Phone: (925) 837-8564
Website: https://elcerrodental.com

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